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3 min read
Holiday 2025 shoppers are sending mixed signals. On one hand, many are still playing it safe: 66% are trading down for lower-priced goods, and over half say they’re prioritizing essentials. But optimism is rising. According to Salesforce’s 2025...
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2 min read
If you haven't started on your holiday shopping, you're behind. According to the latest Basis + GWI Holiday Trends Report, 90% of U.S. gift-givers...
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2 min read
Sports content isn’t slowing down. It’s now the second-largest genre on FAST channels, and one of the most sought-after categories in CTV. With fans...
3 min read
How Peer39 gives media teams breathing room without losing control or performance.
2 min read
David Simutis: Mar 26, 2025 1:58:57 PM
"I don't know. What do you want to watch?"
1 min read
CTV Connect brought together over 500 decision-makers from across the entire Connected TV ecosystem for a two-day conference in New York City. With...
2 min read
David Simutis: Jan 22, 2025 12:37:35 PM
If Peer39 was in the food business, our Quality Score would be an overall rating that would be on food packaging: a number between 1-100 that took...
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2 min read
David Simutis: Jan 13, 2025 4:06:57 PM
Home from CES, people might be caught up on rest by now, but not necessarily on their follow-up emails. This backlog means it was successful CES—a...
