David Simutis

everything is connected

1 min read

CTV Targeting Just Got Better With Purchase Affinity and Demographics Categories

On the heels of our Connected TV Suitability release, we’re delighted to share that advertisers can add more granularity to their CTV campaigns with location-based targeting when using data from applicable Contextual Data Marketplace partners.

Read More

2 min read

Announcing New CTV Suitability Categories for Pre-bid Contextual Targeting

Connected TV is the fastest-growing digital advertising channel, now surpassing linear TV, and with good reason. While COVID-19 helped accelerate CTV...

Read More

3 min read

A unique approach to brand suitability with DeepSee

There are a number of methods brands use to ensure brand suitability – most involve measuring publisher quality using reports from Invalid Traffic...

Read More