Topic:
Partner

The Revolution in CTV: Peer39's Program-Level Targeting Now Available within Basis DSP

The Revolution in CTV: Peer39's Program-Level Targeting Now Available within Basis DSP

With the rapidly evolving CTV landscape, advertisers are constantly seeking greater control, transparency, and effectiveness in their campaigns. Peer39 is excited to announce a significant advancement: its powerful program-level categories and custom keyword targeting capabilities are now available for users of Basis DSP.

By

David Simutis

|

Aug 8, 2025

Adform Welcomes Contextual CTV Capabilities with Peer39
CTV Partner

Adform Welcomes Contextual CTV Capabilities with Peer39

The Path to Programmatic In the early days of online advertising, direct site buys were the name of the game to secure inventory. As time passed, biddable media campaigns using programmatic technology emerged as a reliable, cost-effective way to advertise online.

By

Ben Chansky

|

May 17, 2024

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