Unlock deeper insights and smarter targeting with the industry’s first marketplace for contextual data.
Peer39's Contextual Data Marketplace® gives marketers direct access to a diverse set of pre-bid contextual data providers, offering categories built from unique sources.
Expand Your Contextual Toolkit
Scalable, innovative categories that go far beyond traditional targeting:
Emotional cues based on on-page language
Location-based product demand and weather
Demographics, purchase affinity, quality indicators, and more
Granular targeted down to the zip code level for CTV
Reporting available directly within Peer39's Analytics dashboards for Goldfish and Experian categories
Precision and Purpose
Combine marketplace partner categories with the Peer39 taxonomy for highly tailored targeting strategies. Reach consumers at the optimal moment -- when their mindset matches your message.
The Contextual Data Marketplace® Partners
From just two partners at launch to over a dozen today -- and counting -- the marketplace continues to grow. Explore, discover, and activate data sets from a curated selection of innovative providers for insights and targeting at scale across DSPs.
Looking to pivot your audience-based targeting strategies to content-based contextual ones and create sustainable targeting strategies for the cookie-free future? We can help. Reach out to our account management team for a customized, no obligation strategy conversation: Peer39AM@Peer39.com
Avoid toxic content & resulting risks that threaten your brand
Target programmatic inventory in quality environments
Match over-indexed demographic datasets and purchase affinity categories to geo location
Run more media on sites owned & operated by minority & underrepresented groups
Precisely target with categories that combine time & place
Seamlessly shift spend towards more carbon efficient publishers
Privacy-safe auto owner & in-market data at ZIP code level
Match emotional intent of ad with placements where audiences are most receptive to that emotion
Target opportunities for diversity, equity & inclusion in news related content
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