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Peer39 Grows Contextual Data Marketplace with New Providers and Modern Controls for Responsible Media Investment

Peer39 Grows Contextual Data Marketplace with New Providers and Modern Controls for Responsible Media Investment

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Additions include cookie-free targeting options and controls to fund credible journalism and avoid misinformation, copyright infringement and toxic narratives New York – September 14, 2021 — Peer39, the leading global provider of pre-bid keyword, contextual, and brand safety solutions for modern marketers, today announced the addition of new contextual data providers to its Contextual Data …

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First Party Contextual Onboarding - Peer39

Peer39 Launches First-party Contextual Onboarding, Turning Advertiser Intelligence into Future-proof Targeting Categories

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Solution brings together brands’ historical performance and insights, helping buyers migrate to an informed, always-on, cookie-free data strategy New York — May 18, 2021 — Peer39, the leading global provider of pre-bid keyword, contextual, and brand safety solutions for modern marketers, today launched First-party Contextual Onboarding, helping advertisers, data companies, and publishers turn their first-party …

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Introducing the Cookie-Free Marketplace - Peer39

Peer39 Unveils Contextual Data Marketplace, the First Cookie-free Data Marketplace

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New York – March 2, 2021 – Peer39, the leading global provider of advanced contextual intelligence, today launched the Contextual Data Marketplace, a first-of-its-kind data Marketplace that gives advertisers direct access to innovative cookie-free data sets from emerging contextual data providers, while making these providers’ insights more easily accessible to programmatic ad buyers.

Peer39 Launches Advanced Brand Suitability Targeting Controls, Creating Modern Approach for Targeting New Inventory

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Advanced pre-bid semantic targeting controls and monthly insights are now available, in support of 4A’s and GARM suitability framework New York – December 17, 2020 – Peer39, the leading global provider of semantic intelligence, today launched its brand suitability controls, giving brands and agencies the ability to apply and modernize their own suitability targeting standards …

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Peer39 Launches First-ever Contextual Planning and Targeting Tool Set for Connected TV

Peer39 Launches First-ever Pre-Bid Contextual Planning and Targeting Tool Set for Connected TV

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Contextual CTV offering adds new levels of accuracy, scale, and transparency, aligning expectations with modern digital marketing. New York – November 17, 2020 – Peer39, a global independent cookie-free data and intelligence company, today launched a cookie-free contextual planning and targeting tool set for connected TV (CTV) advertising. For the very first time, CTV buyers …

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Peer39 Page Level Intelligence, Contextual, Sentiment, Suitability, Brand Safety, compliant media

Peer39 and NewsGuard partner to help brands avoid fake news and untrustworthy sites

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Advertisers can buy News category inventory with knowledge that ads only appear on pages from trusted, legitimate news media NEW YORK, April 02, 2020 (GLOBE NEWSWIRE) — News content accounts for nearly one out of every five targetable ad impressions online, creating a clear opportunity for advertisers looking to reach engaged consumers. Yet for all …

Peer39 and NewsGuard partner to help brands avoid fake news and untrustworthy sites Read More »

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