Peer39's Advertising Platform Helps Publishers Unlock the True Value of Their Content

Our semantic technology determines the meaning and sentiment of content, then automatically targets the most relevant ad at the page level.

• Create more premium inventory
  Use semantic classifications to lift impressions out of the remnant bucket into existing ad categories and create a secondary premium level of inventory.

• Build virtual categories on the fly
  Identify content trends or popular subjects across multiple sites or sections to target 'hot' topics and uncover evolving ad categories.

• Protect advertiser brands
  Create the most favorable and safe advertising environment by minimizing ad placement alongside articles that contain objectionable content or negative sentiment.

Peer39's technology is customized to work seamlessly with all major ad servers, and moreover, partners can deploy a Peer39 system in a matter of hours with no additional IT outlay.