News

Peer39 News Press Releases

News on changes in the world of semantic advertising and content monetization.

Thursday, 17 July 2008 14:00

Peer39 Selected as an AlwaysOn Global 250 Top Private Companies Winner Semantic Advertising Innovator Recognized for Game-Changing Technology and Market Value.

Santa Clara, CA (July 17, 2008) Peer39, the semantic advertising solutions company, today announced that it has been chosen by AlwaysOn as one of this year's AO Global 250 Top Private Companies winners. Inclusion in the AO Global 250 signifies major developments in the creation of new business opportunities in the global technology industries. Peer39 was specially selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

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Tuesday, 08 July 2008 14:04

MIT's Technology Review Names Peer39 One of Ten Web Startups to Watch in 2008 for its innovative advertising technology.

World's Most Advanced Semantic Advertising Platform Called "better way of mining language"

NEW YORK (July 8, 2008) The July/August 2008 issue of MIT's Technology Review has called Peer39, which deploys the world's most advanced semantic advertising platform, one of its Ten Web Startups to Watch in 2008. The story, which "profiles some of the most innovative ideas of the Social Web," says that, "Peer39's algorithms promise better ways of mining language."

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Monday, 30 June 2008 14:06

Peer39 Launches World's Most Advanced Semantic Advertising Platform.

Former TACODA SVP Matthew S. Goldstein Joins as Chief Operating Officer

NEW YORK (June 30, 2008) Peer39 today announced the launch of SemanticMatchTM, the world's most advanced semantic advertising platform. Based on natural language processing and machine learning, Peer39's patented algorithms understand content meaning and sentiment, enabling precision targeting down to the page level so that display ads appear on pages most relevant to their message. SemanticMatchTM gives brands the necessary protection to target any page, including inside social media, and opens entire new targeting capabilities to online brand and performance advertisers.

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