Playbook
View the Peer39 Playbook
The Peer39 Playbook is a compilation of strategies designed to help you take full advantage of the possibilities of semantic targeting. In sports, the playbook has been called “sacred…the key for every player to sort through the clutter and learn as quickly as possible.” Every team’s playbook is different and contains the coach’s best attempt to bring about the desired outcome: victory.
The Peer39 Playbook has a similar goal: to help you use our category targeting capabilities to achieve your advertising goals.
Our semantic targeting is easy to use and implement into your next campaign buy. This book contains all you need to know about how to best use our capabilities to design effective campaigns and leverage Peer39 categories in your advertising strategy.
The Advertiser Playbook
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The Publisher Playbook
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